#093 The SDR DiscoCall Show – Charlotte Higgins
March 5, 2024
In this episode of the SDR Disco Call Show, host Neil Bhuiyan interviews Charlotte Higgins, a former BDR at ScreenLoop. The conversation covers Charlotte's journey into tech sales, her passion for music and selling beats, and the lessons she learned as a BDR. The episode emphasizes the importance of mindset, proactivity, and continuous learning in the sales profession. Charlotte shares her advice for aspiring SDRs and highlights the value of understanding one's “Why” to stay motivated and overcome challenges. In this conversation, Neil Bhuiyan interviews Charlotte Higgins about her career journey and recent promotion to CSM at Screenloop. They discuss the lessons learned from contracts and the enjoyment of content creation.
Charlotte shares her decision to pursue the CSM role and the alignment with her communication, confidence, and business acumen skills. They highlight the versatility and learning opportunities in a lean company like Screenloop.
The conversation also explores the trend of SDRs exploring roles beyond AE and the benefits of wearing multiple hats as an SDR. Charlotte concludes with advice for her younger self and the importance of mindset. The episode ends with a farewell and encouragement for listeners to support the podcast.
Links
- Find Charlotte on LinkedIn: https://www.linkedin.com/in/charlottehigginss/
Key Takeaways
- Mindset is key to success in sales. Believing in your ability to control outcomes and maintaining a positive attitude can lead to greater success.
- Be proactive in upskilling yourself. Don't rely solely on your company for training and development. Seek feedback from colleagues and continuously improve your skills.
- Failure is valuable. Learn from your mistakes and use them as opportunities for growth and improvement.
- Remember your why. Understanding your motivations and goals can help you stay driven and focused on your career path.
- Reflect on your journey and celebrate your achievements. Taking stock of what you have learned can provide motivation and inspiration for future success. Contracts can provide valuable lessons and insights for future collaborations.
- Choosing a role that aligns with your skills and values can lead to greater job satisfaction.
- Working in a lean company offers opportunities for versatility and accelerated learning.
- SDRs can explore roles beyond AE and gain valuable skills in various areas of the business.
- Wearing multiple hats as an SDR allows for a well-rounded skill set and a deeper understanding of the business.
- Believing in oneself, taking action, and cultivating a positive mindset are key to success in sales.
Timestamps
- 00:00 - Introduction
- 01:23 - Introducing Charlotte Higgins and ScreenLoop
- 04:07 - Charlotte's Journey into Tech Sales
- 08:12 - Passion for Music and Selling Beats
- 16:20 - Transitioning into Tech Sales
- 23:01 - Lessons Learned as a BDR
- 33:20 - Reflecting on the Past and Looking Ahead
- 36:11 - Learning from Contracts and Content Creation
- 36:50 - Charlotte's Promotion to CSM at Screenloop
- 37:48 - Choosing the CSM Role
- 38:36 - Versatility and Learning in the CSM Role
- 39:33 - Exploring Beyond the AE Role
- 40:28 - Wearing Multiple Hats as an SDR
- 41:13 - Reflecting on the New Role in the Future
- 41:54 - Advice for Young Charlotte
- 43:13 - Conclusion and Farewell